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Roti — Online Ordering

A best in class online ordering experience.

Sanctuary helped Rōti in creating a best in class ordering system and design experience that helped show off their food and entice new customers to their brand of Mediterranean cuisine.

Project Overview:

  1. We conducted product strategy and discovery to position Rōti as a successful market competitor in online ordering.

  2. Designed a unique brand experience and unique ordering model that gave users many paths to exploring the Rōti menu.

  3. Used technology that integrated with their ordering system to create a seamless hand off to their team.

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Roti Digital Experience
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Roti Ordering Experience
Roti Your Dish
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Roti Diagram

While the post-launch performance metrics for Rōti are confidential, we are proud to say that the system paid for itself within 3 - 6 months due to the increased conversation activity on the new site.