Salt & Stone
Brief
Salt & Stone needed an ecommerce experience that evolved their brand language to improve conversions and increase revenue, as well as design stewardship for the brand across all touchpoints to ensure consistency and authenticity.
Solution
Brief
Salt & Stone needed an ecommerce experience that evolved their brand language to improve conversions and increase revenue, as well as design stewardship for the brand across all touchpoints to ensure consistency and authenticity.
Solution
By working together on an ongoing basis, we’ve established a creative partnership with Salt & Stone that gives the client team direction over all digital surfaces, packaging, physical products, and in-store experiences.
Our redesigned website contributed to 5x growth for the brand in its first year, and a conversion rate of 6.5%.
We’ve kept pace with their growing product line, developing package design with a comprehensive color strategy and design guidelines, now covering 50+ product SKUs.
In 2024, the brand celebrated a global launch at Sephora. We designed the in-store experience, which introduced their new Body Mist line.
Throughout our three-year partnership with Salt & Stone, we’re proud to have contributed to their brand’s success and triple-digit growth.
